Attorneys are creatures of conformity. They don’t want to stand out from the crowd. Think about it–don’t most attorneys offer essentially the same services at the same “prices”?
A small group of attorneys, perhaps five to twenty percent in any given market, earn a lot more than other attorneys with similar experience.
Why?
The world’s highest paid attorneys aren’t conformists. They think and act differently. They don’t offer the same services, at least not so you can tell.
Among other things, the world’s highest paid attorneys
- Eschew the “average” client, in favor of their “ideal” client, the ones who can and will pay more
- Package their services differently; you can’t compare their “apples” to your “oranges”
- Bill differently; they don’t have trouble getting money from their clients (and not just because their clients have money)
The world’s highest paid attorneys may or may not have better skills than other attorneys, or get better results. But they definitely think and act differently. Today, “The Attorney Marketing Center” released a new audio program that reveals those differences.
“Cash Flow for Attorneys: How to Earn More Without Working More,” is for attorneys who want to break out of the mold of the average but don’t know how. Or they know how but need a shove in the right direction.
“Too many attorneys have clients but aren’t making any money,” said David Ward, the program’s author. “Gross income is one thing, but we pay our mortgages with net income. For many attorneys today, net income is running a bit thin.”
“Cash Flow” is also for the attorney who is overwhelmed with work and wants time freedom. “They live at the office or in court or in the car and they miss their kids. They also want to earn more without working more,” Ward said.
“Cash Flow for Attorneys” is a 3.5 hour audio program and is available for instant download.
