Most attorneys write every day. It’s a big part of the job. But let’s face it, most of that writing is formulaic and dull. Here’s our demand, this is what that case held, the facts are as follows.
You can dictate this stuff in your sleep.
Set aside 15 minutes every day to do a different kind of writing. Write something that expresses what you THINK and how you FEEL. Share your professional and personal experiences and observations. Inspire people to think, act, and buy.
Writing every day will make you a better writer. Faster, too. You’ll also produce more content (articles, blog posts, ebooks, reports, presentations, newsletters) that can bring you new business.
You don’t have to show your writing to anyone just yet. Just keep writing. The day will come, sooner than you think, when you know it’s time to put your writing to work.
If you love to write, writing every day can be a guilty pleasure you don’t usually get to experience. If you hate to write, talk. Record yourself “thinking out loudâ€.
Write every day, even when you don’t feel like it. Especially when you don’t feel like it. If 15 minutes is too much, start with ten. Or five. Do three-minute writing sprints, squirting out words as quickly as possible, without thinking or stopping.
Have fun with it. Be funny, or bitch and moan. Write whatever you want to write. But don’t break the chain. Writing daily is as much about discipline as it is communication. Once you’ve established this new habit, who knows what you might be empowered to do next.
Make a habit of getting referrals
