If marketing is important to you, you might want to create a list of core activities you are committed to doing every day. 3 is a good number. If you get your 3 done for the day, it’s a good day.
Daily is better than weekly because when you do it every day, it’s easier to form a habit.
Now, here’s the key: make them small. Because if they’re not, you won’t have time to do them (or want to do them) and that defeats the purpose.
Put pen to paper and brainstorm small tasks you could do every workday to grow your practice. Keep them general, at least for now, until you see the value of being more specific.
For example, your list might look like this:
- Something to get more traffic and grow my list
- Work on my current marketing project
- Reach out to a client or contact
Traffic and growing your list might mean leaving a comment on an authority blog or submitting a query for a guest post. You might ask your current subscribers or social media contacts to forward your article or the link to your site to someone who might need that information.
Working on your current marketing project might be continuing to write your book, create your presentation, or outline a new podcast episode. You might work on a new lead magnet, a new ad, or updates to your website.
Reaching out to a client or contact could be as simple as sending an email, asking how they are doing or what they’re working on.
It’s not the size of the activity, it’s that you do something every day.
A minute or two, a call or two, a page or two. But every day. Make them a part of your daily routine and see where they take you.
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