I bought an iPad. Yes, my first. You know how it is, you don’t know you need something until you get it (or someone lets you try it) and you realize what you’ve been missing.
Anyway, as part of my research into “if” and “which one” and “ways to use it,” I saw some videos made by law students who are using iPads for note taking and studying. They explain the apps and accessories they use, why they chose them, and how they use them.
Basically, they’re doing product review videos for a niche market.
Which prompted me to tell you that if you use and recommend any tech tools or apps, and workflows and best practices for using them, you could record product reviews, and post them on your blog or channel.
Most product review videos follow a pattern:
- Describe the product/model/version and features
- Explain what they like
- Explain what could be improved
- Compare the product to other options
- Explain if they recommend it, for whom, and why
- Tell where to get it
Product reviews lend themselves well to video, as you can demonstrate the product and give it a face (yours). You can instead do “faceless” screen capture videos.
If you’re not up for doing videos, you could write a blog post or newsletter article, with or without images, or simply mention the product and your recommendation on social. (Be sure to tag the relevant company when you do.)
And if you don’t want to do product reviews, or share your workflows, you could do something similar by writing book reviews.
Whatever you choose to do, make sure you have fun doing it. Because if it’s not fun, it’s work, and you have enough of that already.
