How much would you pay for a list of 10,000 prospective clients for your services? You get their name and email address and permission to contact them as often as you want.
You can send them information about your services and share success stories about how you have helped other people with similar issues. You can invite them to your webinar or seminar, offer them a free consultation, or make them a special offer on one of your services.
Of course not everyone on the list will hire you. But those who don’t may know people who need your help and you will probably get a fair number of referrals.
I promise you, this isn’t a spam list. Every single person on the list has given permission to be on that list and to have you contact them. They’re also not just a bunch of random names; these people are interested in some aspect of what you do.
Therefore, when you email the people on this list, the odds are they will know who you are and read what you write.
So, how much would you pay for this list?
Would you pay $10,000? That would actually be a pretty good deal. Some experts say that a list like this is worth $1 per name per month. So if your average client pays you an average fee of $10,000, to cover your costs, all you need is one client from this list in an entire year.
But. . . if this list pays you $1 per name per month, that would be $120,000 in fees over the course of a year.
You might do less. You might do more. It will depend on your average fee, how you go about “closing” clients when they contact you, how often you email them, what you say when you do, and lot of other factors.
Anyway, I’ve got good news and bad news. The bad news is that this list I’ve spoken of doesn’t exist. You can’t buy it or rent it anywhere, for any price. The good news, however, is that you can create a list like this yourself.
You can advertise, drive traffic to a landing page, and get people to opt into your list. You can create content on your web site that attracts search traffic and social sharing and accomplish the same thing. You can promote your website when you speak, when you network, when you write and publish articles and guest posts and whatever else you do to promote your practice.
And, you’re not limited to just 10,000 names. You can build a list as big as you want.
How about some more good news? You might find yourself earning $120,000 per year with a much smaller list. One thousand names might do it, if it’s the right one thousand names and you know how to market to them.
Do you want to know how to build a list of prospective clients? It’s easier than you think and I’ll show you what to do. Start with this.
